Usually I’ve got this look of pain and slowly rising terror when I receive emails from family both immediate and extended, asking me to quickly (or not so quickly) design something for them. There’s a perfect chat emoticon for that feeling when someone asks which I wish I could insert now, but can’t quite figure out how. Now let’s not confuse the grimacing for laziness because truthfully, I’d do most anything for them, but purely because I know I’m about to make every exception to any rule I ever thought I had on designing. And everything is always needed, like yesterday. LOL. All of this stood true until the day I met my friend Charles, who swiftly quashed any right I had to complain since hearing this little story…
Charles went to Indonesia for a holiday. His uncle caught wind that he was in town, knew that Charles was a nice, obliging boy and knew how to design – very well I might add. So his uncle decided to dump a crapload of some tyres (yes, tyres) at Charles’ parent’s house with the instruction that the boy was to photograph them, work his designer magic to photoshop them amazing, and then create flyers to showcase said product. Any designer or normal person for that matter, will tell you that creating flyers for your uncle’s tyre company whilst holidaying in Bali, for no payment other than a thank you passed on through your folks, is something you’re probably fated to do in a very bad after-life.
So that ended my gripe about designing for family. This invitation was actually a pleasure to do for my brother-in-law. Admittedly, he was just in the background not caring too much about what my sister and I came up with. And I didn’t have to treat him like a normal client.. like being able to refuse any changes he wanted unless I liked the changes ;) That would never happen in real life so I enjoyed this immensely. So off I went to whip up the design and after the initial confusion about whether the wording was more Mission Impossible, or James Bond like he’d asked.. I got it done!
The end result. Bold type, metallic foil printed in black onto black. Very subtle, and just a bit sexy. And I never get to use black card for my wedding stationery so definitely a win for me! Turns out this little job was definitely the exception to the rule :)
Here’s to your 40th Danny! :)